Project Information
Project: Tropical – Debenhams window
Often, projects are presented to us via sketches and flat 2D renderings. This was no exception, in fact, one of the most challenging projects to date.
Due to the intricate detail, exceptional card engineering and use of materials and processes was required to achieve the desired finish. Here we were truly pushed to the limit.
A mixture of corrugated, paper, board and vinyl was used. All intricately positioned and cut to achieve dramatic 3D effects.
For the the coral panels, individual pieces were placed onto a honeycomb structure.. precision placement to the extreme!
Client:
Planarama
Category:
Cardboard Substrate Engineering, Concept Development, Material Research, Specialist Print Production, Store Profiling